What the Color of Your Luxury Car Says About You and Your Taste

Believe it or not, most luxury cars are not McLaren orange, or even Ferrari red.

They’re “arctic,” or “diamond,” or “fog.” In short: White. Silver. Grey. The feeling, experts say, is that those hues are considered timeless. People like them because they seem sophisticated and elegant. At the very least, they’re inoffensive.
“The manufacturers have learned which colors are most appropriate for their vehicles,” says Eric Ibara, the director of residual value consulting at Kelley Blue Book. “If you stick with the traditional whites and silvers and blacks, then you really can’t go wrong.”
Boring, maybe. But according to Kelley Blue Book, silver remains the color of choice for luxury vehicles. A full third of all luxury vehicles are silver; another 30 percent of them are diamond, crystal, snow, powder, cream, or some other version of white.bloomberg